BUILD A BETTER YOU
JERRY D CLARK BLOG

I read in an article that before Febreze was a “cleaning staple” sold at groceries across America, Procter & Gamble declared it a dud and nearly pulled it from shelves. In the launch research, marketers talked to a park ranger who said her love life was ruined because everything around her smelled like skunk. She began crying as she told them how the spray had changed her life. Drake Stimson (Senior Brand Manager) sniffed the air inside her living room. He couldn't smell anyt

It is safe to say that everyone wants life to be a little simpler. No one lays their head down at night and thinks, "You know, I wish today had been way more complicated and chaotic." Right!?? We know firsthand how quickly a day can throw a “plot twist.” It can throw instant chaos into work schedules, kids’ activities, household upkeep, and literally just trying to figure out what is for dinner—tonight. I hear it frequently, “Our lives are out of control, and we just cannot s